Wal-Mart Deals HD DVD Final Blow?
By Alice Turner
21:05, February 15th 2008
88 votes
Vote this story
Wal-Mart Deals HD DVD Final Blow?

The largest retailer in the United States and the world's largest public corporation by revenue, Wal-Mart, has put its tremendous weight behind Blu-ray and has thus given Toshiba and its HD DVD format what is probably the final hit.

Wal-Mart Stores Inc. said Friday on its website it has decided to sell only Blu-ray DVDs and hardware and no longer carry HD DVD offerings. The company announced that by June it will only be carrying Blu-ray movies and hardware, in addition to standard definition DVDs. However, I bet there will be one exception: the HD DVD drive for the Xbox 360.

Since Warner Bros’ announcement in early January that it is supporting Blu-ray, one by one the allies of HD DVD have left the boat. However, Toshiba decided to fight back by slashing the price of its HD DVD players and investing millions of dollars in promotional and marketing efforts. But lately the company has started to reconsider its position, according to some anonymous sources quoted by The Hollywood Reporter.

In early January, Warner Bros. Entertainment announced it would cease its support for HD-DVD in May this year. Already, Warner Bros. Entertainment sells high-definition movies exclusively in Blu-ray format. In a press statement, Warner Bros Chairman and Chief Executive Barry Meyer explained that the customer confusion over two competing formats as the main reason of the company’s decision to support only one format.

Just days later, Toshiba had fired a new salvo in the Blu-ray versus HD DVD war. The company had slashed the price of its cheapest HD DVD player, the HD-A3, with 50 percent, from $299.99 to $149.99. During the CES 2008, Toshiba remained defiant, saying that it would continue to back its embattled format.

After a few more days, a study released by Japan's Business Computer News revealed that Blu-ray is dominating the sales in Japan. During a three-month period, from October to December 2007 the Blu-ray format, created and promoted by Sony, accounted a 90 percent of next-generation DVD recorder sales.

This month, the Toshiba-endorsed HD DVD received another blow: Netflix announced that it will stock only Blu-ray discs and drop the HD DVD format.

Basically, Toshiba now has only two powerful allies: Paramount Home Entertainment and Universal Studios Home Entertainment. It remains to be seen for how long.



© 2007 - 2008 - eFluxMedia
dotclear

Other News in

A Better Place In The San Francisco Bay Area

A Better Place In The San Francisco Bay Area

The San Francisco Bay Area will feature in the near future a large charging stations network meant to support electric cars. Better Place, a company involved with developing this technology,...

BlackBerry Storm Arrives, But The Welcoming Committee is Undersized

BlackBerry Storm Arrives, But The Welcoming Committee is Undersized

Launch-time for BlackBerry Storm, but not very much to talk about when it comes to crowds of eager buyers lining up in front of the Verizon Wireless stores at 8 a.m. in the morning. Let’s be fair,...

Curiosity Gets Obama Account-Sniffing Verizon Employees Fired

Curiosity Gets Obama Account-Sniffing Verizon Employees Fired

Curiosity killed the cat, or in this case, got some employees fired… Verizon Wireless publicly announced that several of its employees have accessed President-elect Barack Obama’s personal cell phone...

Shocking: Teen Streams Webcam Suicide As Viewers Encourage Him

Shocking: Teen Streams Webcam Suicide As Viewers Encourage Him

Shocking news in the Web community, following the death of a Florida teenager who used a webcam to live stream his suicide video and share it with the world. The police arrived too late at the...

No More Free Communication Over The Phone For Barack Obama

No More Free Communication Over The Phone For Barack Obama

Verizon Wireless admitted late Thursday that several of its employees broke company rules by accessing and viewing President-elect Barack Obama's personal cell phone account. The company’s president...

dotclear
Latest videos in Technology
Google Mobile App for iPhone,...
Google SearchWiki
Previewing LA Auto Show
Yahoo CEO to resign
A 'social mobile' for the...

dotclear
Technology You are here: Technology
» Technology   » Gadgets   » Video Games   
E-mail To A Friend Print RSS Text size: Decrease font size Increase font size
dotclear
dotclear
dotclear
Most Popular in Technology
Judge Dismisses Psystar’s Countersuit Claims As UngroundedJudge Dismisses Psystar’s Countersuit Claims As Ungrounded

» read full story
dotclear

Interested In This Topic?

News Alert will keep you informed. Find out more.
dotclear
Photos Gallery
dotclear
Today's Latest News
Bronx Mowgli Benefits from Warm WelcomeBronx Mowgli Benefits from Warm Welcome

» read full story
dotclear