"Sex and the City" Has Box Office Sex Appeal

By Jane Ivory
13:51, June 2nd 2008
77 votes
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"Sex and the City" Has Box Office Sex Appeal

It has been a long four years it would seem, considering the hordes of fan that rushed to see “Sex and the City: The Movie,” making it the weekend’s highest grossing movie, with $55.7 million in domestic sales.

Movie studio Warner Brothers had released “Sex and the City: The Movie” with high expectations but the film managed to exceed the loftiest of hopes. The studio anticipated something between $25 and $30 million in its opening weekend and instead celebrated almost double the figure: $55.7 million.

Sarah Jessica Parker and costars Kristin Davis, Cynthia Nixon and Kim Cattrall return in their career-defining roles as Carrie, Charlotte, Miranda and Samantha, respectively, to glamorously claim the No. 1 spot on the box office chart in the United States and Canada.

The New Line Cinema film fared very well at the box office despite its MPAA rating (Rated R for strong sexual content, graphic nudity and language), making it the highest grossing R-rated comedy, ahead of “American Pie” and “There’s Something about Mary.”

The fashionable ladies’ entrance bumped adventurous archeologist Indiana Jones to second place in his second weekend, with the lovingly welcomed “Indiana Jones and the Kingdom of the Crystal Skull” taking in $46 million. This brings the Harrison Ford sequel’s domestic total at $216.9 million, since its May 22 opening.

Describing it as a “blockbuster for women,” Media By Numbers president Paul Dergarabedian noted, “This was to women what Indiana Jones and Star Wars, let’s say, are to men.”

Indeed, according to studio estimates, some 85 percent of the audience was female on Friday night.

Naturally, there is already talk of a sequel. “Sex and the City” creator Darren Star, who produced the movie, gave no confirmation of such plans but noted that “women of all ages are following the journeys of these characters.”

Horror film “The Strangers,” starring Liv Tyler and Scott Speedman, debuted at three with $20.7 million. Superhero film “Iron Man” slipped further down the chart to No. 4, with $14 million, while “The Chronicles of Narnia: Prince Caspian” fell from two to five with $13 million.

Rounding out the top ten was a string of comedies, in descending order: “What Happens In Vegas,” “Baby Mama,” “Made of Honor” and “Forgetting Sarah Marshall.”

While Indy was dethroned by Carrie Bradshaw, it remains to be seen whether the same will happen with the HBO television series-inspired comedy. Friday’s new releases include “Kung Fu Panda,” an animated film that debuted at Cannes, and “You Don't Mess With the Zohan,” starring freshly honored MTV Generation Award champ Adam Sandler.



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