Political spoofs have represented a must-see throughout the
presidential campaign season. Now that the confrontation between Barack Obama
and John McCain approaches its end, one of them will be forced to leave the
major stage and television satires whose main targets have been the contenders
will presumably open their doors to new lines of attack to the disappointment
of TV viewers.
For instance, think about Tina Fey’s recent impressions of
John McCain’s running mate, which have drawn huge audiences for NBC and have
brought “Saturday Night Live” back on track. The popularity of the late-night
sketches has lured both the real Republican presidential candidate and Gov.
Sarah Palin into the show, which has registered its highest ratings in more
than a decade.
The Alaska
governor made an appearance on the program on October 18 and drew an estimated
15 million viewers, the highest audience result for “Saturday Night Live” in 14
years. In addition, although John McCain’s act, which took place some two weeks
after his running mate’s, did not manage to outshine the number of people who
tuned in to see Sarah Palin on the show, Saturday’s episode drew a rough
estimate of 12 million viewers, which makes it the second most watched “SNL”
show in 11 years, when NBC aired a Christmas compilation on December 20, 1997,
according to preliminary estimates. Final numbers are due to be released on
Thursday.
During a Sunday campaign rally in Columbus, Ohio,
Sarah Palin delivered a quite poised message to the “30 Rock” creator,
explaining that she should get ready to impersonate her for four more years.
She did not make it clear, however, whether Tina Fey should prepare herself for
an impression of the vice president of the United States.
The Alaska
governor praised John McCain’s acting skills, saying that he played his role
like a pro in Saturday’s political skits.
Next to a faux Sarah Palin, the Republican presidential
contender poked fun at his own campaign, as well as his Democratic opponent’s.
In the beginning of the show, he said that his campaign could only meet the
expenses of airtime on QVC, making a not-so-subtle allusion to Barack Obama’s
prime time buy.
He also described his fake new campaign strategy, which he
dubbed the “reverse maverick” and said that, according to the tactic, he would
do everything he was told. John McCain added, nonetheless, that if it did not
work, he would turn to the “double maverick.”
“I’d just go totally berserk and freak everybody out,” he
explained.
On the other hand, man of the moment Barack Obama has also
drawn huge audiences for broadcast networks, as his appearance on “The Daily
Show” boosted ratings for the program hosted by Jon Stewart. An estimated 3.6
million people tuned in for the Comedy Central show last week, marking the
show’s biggest audience ever, as well as the first time it reached 3 million
viewers.
Moreover, “The Colbert Report” episode that featured host
Stephen Colbert’s public endorsement for the Democratic presidential candidate
drew 2.4 million viewers and was the most watched episode of the program, too.
Therefore, we can affirm that this campaign season was a
real blessing for television shows. It is not certain, however, what we will
miss more: the real political figures or their impersonators?